Your PreSales Team Is Technically Brilliant. But Are They Winning Deals?

 

When deals are lost, it's rarely because the product wasn't good enough. It's because the story wasn't compelling enough. We fix that.

 

We change the behaviour of your PreSales team.

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Sound Familiar?

"My team presents features. The competition presents outcomes. We keep coming second."

"We lose deals in the demo stage to competitors whose product isn't even as good as ours."

"Our team knows the product inside out. But they freeze when a CFO asks them to justify the value."

"I've got brilliant solution engineers who can't read the room or adapt when the conversation goes off-script."

 

If any of these resonate, you're not alone. And the good news is every single one of these is a learnable skill.

Technical Storytelling for PreSales Teams

Changing the Behaviour of Your Team

 

Elevated You's Technical Storytelling program is built specifically for PreSales and Solution Consulting teams. It's not a generic presentation skills course. It's a practical, immersive program that changes the behaviour of your team.  Your team will know how to build and deliver compelling narratives that move buyers to action.

Your team will learn how to frame solutions around business outcomes, handle tough stakeholder questions with confidence, and make your solution the most memorable thing in the room.

 

Trusted by PreSales and Solution Engineering teams at Microsoft, Oracle, Axon and more.

 

What Your Team Will Be Able to Do After the Program

 

Win More Deals

Your team will know how to position your solution against the buyer's specific business problem, not just their technical requirements. Less "here's what it does", more "here's what it means for you."

Command Any Room

From a 10-person discovery call to a 200-person executive presentation. Your team will have the frameworks to empathise with customers, adapt their message, and hold the attention of any audience

Turn Complex Into Compelling

No more death-by-demo. Your team will know how to simplify complex technical concepts into stories that resonate with business buyers (including the ones who don't care about the technology).

Handle Objections and Curveballs

Tough questions, sceptical CFOs, and last-minute agenda changes won't derail them. Your team will learn how to stay composed, respond with authority, and keep the deal moving forward.

Choose the Right Level of Engagement

 

Every team is different. That's why we offer three delivery models — from focused remote webinars, to intensive practical in person programs with ongoing coaching.

 

5 Week Program

Bronze

  • Best for: Teams new to structured communication training
  • Leave with: Technical Storytelling frameworks and principles
  • 5 week program. 2  hours time commitment per week
  • Weekly live seminars on Teams/Zoom to ask questions to your coach
  • Lifetime access to video lessons of all content
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5 Week Program + Workshop

Silver

  • Best for: Teams ready to go deeper and embed new habits
  • Everything in bronze and ..
  • 2 day in person bespoke workshop.  Practice skills in real world scenarios
  • Realtime feedback and coaching
  • Swap to remote workshop if required
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5 Week Program + Workshop + 1:1 Coaching

Gold

  • Best for: Leaders who want lasting cultural change in how their team communicates
  • Everything in silver and ..
  • 2 x 1:1 coaching sessions.  Help prepare for high value deliveries of your own
  • Revisit and Reinforce. Coaching to help reinforce behaviour change with customer deliveries
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What PreSales Leaders Are Saying

Jonny Roberts

Senior Sales Engineering Director, Axon

We ran multiple cohorts of the Technical Storytelling program with Jonny's team culminating with in person workshops at the Axon head office in Phoenix, AZ.

 

"I ran the Technical Storytelling Professional Program for my experienced Sales Engineering team. Ben really challenged them in a positive way to think differently about how they engaged with customers. The team loved getting together for the workshop and enjoyed trying new things together. It really developed the confidence of the team and I got great feedback from even our seasoned professionals. A great investment of our time."

Terry Dobbins

New Business Director, Robert Bird

In his video Terry shares his feedback on delivery of the Technical Storytelling program to Robert Bird Group.  Spoiler Quotes: 

"It's been a huge success"

"I've seen the change in those individuals"

"We've got another 10 directors that we're going to roll this out to. And then we have about 20 associate directors."

 

Dan Westley

Cloud Sales Engineering Director, Oracle

Listen to Dan's perspective on the Technical Storytelling Professional Program in the video.

"There's one thing about doing a course, but coaching is very, very different — because you take the training that you have and then you put it into practice."

"If you want your business story to resonate with customers and really influence them — this is for you."

 

What Program Attendees Are Saying

Why Ben and Elevated You

Ben Pearce founded Elevated You after more than 20 years working in and leading technical teams at some of the world's most successful technology companies. He spent a decade as a customer-facing engineer and another decade leading people.  So he understands the PreSales world from the inside.
 

This isn't theory. Every framework, exercise and piece of coaching in this program has been tested in real deals, with real teams, under real pressure.

Find Out More About Ben

FAQ

Ready to Give Your PreSales Team the Edge?

Book a 30-minute discovery call with Ben. He'll listen to where your team is now, where you want them to be, and recommend the right program for your goals. No hard sell, just an honest conversation.

No obligation. We'll have a proposal to you within 48 hours if it's a fit.